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Competition - Winning entry

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My colleague and I won two work placements based off the following brief:

'Create an advertising campaign to relaunch the Rubik's Cube to today's market.'

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Our idea was simple: How long would it take the world to solve one Rubik's Cube?

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Concept was a team effort.

I created the visual designs, copy and final executions.

Website

Users try to solve a Rubik's Cube together in real time by selecting rotations in the command section. Commands occur on a first-come-first-serve basis to add to the challenge.

Digital Adshels

Over 50 flag combinations possible.

Website Banners

3D Projections

Live visuals of the website's cube shown on landmarks around the world.

When the cube is solved the projections celebrate with fireworks.

Guiness World Record

The campaign will be a world record, participants can download their own certificate and purchase a branded cube.

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